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For sales teams, meeting sales goals is priority one. Key to meeting those goals, teams must control the sales experience. Controlling the sales experience requires intentional experience design. Intentionally designed experiences foster connection and build trust, which, in turn, drive sales.
Traditional digital communication channels hamper sales efforts
The shift from physical offices to digital and hybrid offices with the limitations of traditional technology makes closing sales difficult. Sales teams can’t control sales experiences using Web 2 communication channels (e.g., linear websites, social media channels, video communication, chat and project management tools). These tools are efficient for completing tasks. However, without the ability to support natural, organic interaction through intentional experience design, they don’t provide experiences that help teams develop credibility with leads. Instead, these channels are digital abstractions that reduce human connectivity. Organizations need new digital communication technology allowing interaction to move beyond passive content consumption, basic video communication, chat, and the resulting digital fatigue to deliver meaningful experiences that build trust.
The Metaverse is changing everything
That’s going to change as Web 2 gives way to Web 3 and the Metaverse. The Metaverse is changing the way we do everything. We’re moving from passive content consumption and basic communication to experience-based connection and collaboration. The Metaverse is taking us from the information age into the experience age of digital communication. The Metaverse incorporates evolving augmented and virtual reality, artificial intelligence, blockchain, and 5G networks coming together in 3D environments to support intentionally designed experiences. The Metaverse represents a fundamental change in technology, infrastructure, business models, user experience, intellectual property, and sustainability. Businesses will have much more autonomy in the Metaverse. Individuals and teams will be able to meet with anyone from anywhere, control their own data, and provide their own experiences. With the Metaverse, the digital world overlaps the physical world.
Welcome to the emerging Metaverse
One of the most important ideas is the Metaverse evolving in phases, and that’s why, right now, it’s confusing. Some say the Metaverse, the next evolution of the Internet, doesn’t exist yet, but that depends on how you define it. True, there is no capital “M” Metaverse with universal protocols that every organization follows to play together. Now, we’re in this space called the emerging Metaverse, which is about people trying new things, innovation, and early adopters.
The emerging Metaverse is more than digital spaces for distributing and consuming content. Functionality will include collaborative content and experiences created by multiple sources as lowercase “m” metaverses or ”miniverses” and more advanced “intraverses” (akin to intranets back in the early 2000’s/Windows XP era).
Currently, the emerging Metaverse consists of closed systems – separate but persistent. These systems require smart devices, siloed apps (meaning you can’t move from one to another) and use a lot of current technology (e.g., social networks, games, eCommerce, development tools, sensor technology, and the Internet of Things [IoT]) with another layer on top. Within the emerging Metaverse, users can interact with other people in real-time. There’s something happening 24/7/365.
The Metaverse will transform how people interact. We can connect naturally in customized, digital spaces that mimic the physical world or an imagined world. Getting started in the Metaverse is easy. All it takes is the right technology.
Meetaverse: your corporate metaverse solution
In Meetaverse, integrate your sales process easily. Meetaverse mimics a customer journey in a physical space, serving as a trust accelerator (much like a trade show). Having everything in one place the way you want it, means a faster, more streamlined journey for your leads and sales team.
Sample external use cases include:
- Guided sales experiences
- Walk-and-talk sales experiences
- Product/service enhancement demos
- Lead qualifying educational events
- Fan/customer experience events
- Client appreciation events
- Storyboarding your sales experience
- Roleplaying sales demonstrations
- Defining internal sales meeting schedule and flow
- Creating a schedule for group sales qualifying experiences
- Working with marketing to develop assets
- Determining ongoing support structure
- Providing continuing education
Provide analytics to measure the effectiveness of your sales experiences. In Meetaverse, measure and report platform activity (e.g., time users spent in the platform, user interactions, and content exchanges). Use the data to further customize sales experiences for leads and current customers.
Your corporate metaverse is waiting
Accelerate sales with a corporate metaverse powered by Meetaverse. Create immersive sales experiences that qualify leads, build trust, and close more deals in fully customizable, digital sales spaces.
Imagine in one room, the sales team is closing another deal. In another room, the marketing team is hosting a product launch event. Next door, the innovation team is collaborating on new products. Across the hall, the HR team is holding a training session or a team building event.
It’s easy to expand from a few rooms to a comprehensive digital office environment including a board room, corporate events spaces, team rooms, and office spaces for individual team members. Start your own corporate metaverse today with Meetaverse by Allseated.
FAQs:
What is the emerging metaverse?
The emerging Metaverse includes collaborative content and experiences created by multiple sources as lowercase “m” metaverses or ”miniverses” and more advanced “intraverses”. They’re closed systems – separate but persistent, requiring smart devices and siloed apps.
How does Meetaverse support sales?
Meetaverse acts as a trust accelerator, allowing the sales team to be involved throughout the entire customer journey.
What are sample Meetaverse use cases for sales teams?
- Guided sales experiences
- Walk-and-talk sales experiences
- Product/service enhancement demos
- Lead qualifying educational events
- Fan/customer experience events
- Client appreciation events
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